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From Montreal, Canada, proud “Québécoise”, Thuymi has had an illustrious marketing career, starting at the young age of 15 working for the prestigious Montreal Canadians hockey team. With a passion for content creation and social media, she pursued a career with global agencies and brands such as Heineken and Microsoft in senior planning roles. She has garnered work experience from North America, Middle East, Africa and Asia – now the current Asia Head of Digital & PR with Campari Group.