Customers expect a great product, seamless service and relevant content in one great experience. Increasingly, it’s up to marketers to ensure their brands deliver.
The right channels, content and creativity all matter, but marketers and agencies must align these with delivery in the most effortless way for consumers.
Campaign360 will outline the strategies, tools and know-how to do it with efficiency and excellence.
This year the theme is all about “Effortless and Exceptional Experiences”.
The Ritz Carlton, Singapore
May 16-17, 2023
***Did you know that the above videos are generated by AI and do not involve real actors? Learn how AI is changing the world of marketing at Campaign360.
Topic F-What can B2C marketers learn from B2B marketers
Topic G-Hiring and retaining top talent
Topic H-What can B2B marketers learn from B2C marketers
Topic I-Automating workflows and tightening collaboration between teams
Topic J-Evergreen experiences (quick wins and low hanging fruits to get started)
Topic K-What’s missing in your customer journey?
Topic L-Sending the right message through proper content
Topic M-Managing an integrated omnichannel media planning system
Topic N-Enhancing customer experience through personalization
Topic O-Balancing act in data-driven marketing strategy
Topic P-Data protection, privacy, and regulations
Topic Q-Contextual marketing in the post-cookies era
Topic R-Becoming a trendsetter vs trend-followers
Topic S-The road from generative AI to AGI (artificial general intelligence)
Topic T-The rise of de-influencers
Assembly is the modern global omnichannel media agency, bringing data, talent, and technology together to find the change that fuels growth for the best brands on the planet. Our approach connects big, bold brand stories with integrated, global media capabilities that deliver performance and drive large-scale business growth. Our work is powered by our proprietary, in-house technology solution, STAGE, and led by our global talent base of over 1,600 people around the world. We're purpose-driven at our core and pioneers in social and environmental impact in the agency world.
Assembly is a proud member of Stagwell, the challenger network built to transform marketing. For more information.
Stagwell is the challenger network built to transform marketing. We deliver scaled creative performance for the world's most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing.
Amazon Ads helps brands design ad experiences that delight customers and deliver meaningful business results. With hundreds of millions of global active customer accounts, and first-party insights into shopping, streaming, and browsing, brands can craft relevant campaigns that enhance the customer experience. Our solutions on Amazon.com, services like Twitch, FreeVee, Alexa, Amazon Music, and partnerships with third-party publishers and exchanges make Amazon Ads the ultimate amplifier for brands to reach the right audiences in the right places, both on and off Amazon.
AMD is the high performance and adaptive computing leader, powering the products and services that help solve the world’s most important challenges. Our technologies advance the future of the data center, embedded, gaming and PC markets.
Founded in 1969 as a Silicon Valley start-up, the AMD journey began with dozens of employees who were passionate about creating leading-edge semiconductor products. AMD has grown into a global company setting the standard for modern computing, with many important industry firsts and major technological achievements along the way.
As the world’s most trusted international news broadcaster, accurate, impartial news is available via the 24 hour news channel – BBC News – and BBC.com, along with a broad range of insightful and in-depth features across BBC Sport, BBC Worklife, BBC Culture, BBC Future, BBC Reel and BBC Travel.
DoubleVerify (“DV”) (NYSE: DV) is a leading software platform for digital media measurement and analytics. Our mission is to make the digital advertising ecosystem stronger, safer and more secure, thereby preserving the fair value exchange between buyers and sellers of digital media. Hundreds of Fortune 500 advertisers employ our unbiased data and analytics to drive campaign quality and effectiveness, and to maximize return on their digital advertising investments – globally.
Integral Ad Science (IAS) is a global leader in digital media quality. IAS makes every impression count, ensuring that ads are viewable by real people in safe and suitable environments, activating contextual targeting, and driving supply path optimization. Our mission is to be the global benchmark for trust and transparency in digital media quality for the world’s leading brands, publishers, and platforms. We do this through data-driven technologies with actionable real-time signals and insight. Founded in 2009 and headquartered in New York, IAS works with thousands of top advertisers and premium publishers worldwide.
LoopMe is a technology company that uses artificial intelligence (AI) to improve brand advertising performance and outcomes. Our patented AI-technology PurchaseLoop, measures and optimizes consumer sentiment and builds audiences in real-time, creating a perfect feedback loop to improve advertising performance and outcomes for brands and agencies.
Ogury, the global leader in personified advertising, has created a breakthrough advertising engine that delivers targeting based on personas rather than users’ identities, and on the destinations where these personas consume content — instead of the individual users themselves. Advertisers working with Ogury benefit from fully visible impactful ads, future-proof targeting and unwavering protection. Publishers enjoy the rewards of a respectful user experience, incremental revenues and premium demand. Founded in 2014, Ogury is a global organization with 500+ people, including 100 engineers across 17 countries.
Panda ads is foodpanda’s integrated advertising solution that helps brands connect with foodpanda's audiences and unlock growth through in-app advertising, digital marketing channels and partnership programmes.
Shutterstock is a global creative platform for transformative brands and media companies. Its comprehensive collection includes high-quality licensed photographs, vectors, illustrations, 3D models, videos and music. Working with its growing community of over 2 million contributors, Shutterstock adds hundreds of thousands of images each week and has millions of images and video clips available.
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Toronto, Singapore, Jakarta, Seoul, and Tokyo.
TRIPTK is a global brand transformation partner forleaders in search of bold change and meaningfulgrowth. We adopt a culture-led approach to innovation, helping brands decode the cultural nuances around their category, and recode these insights into a plan for growth.
The most ambitious people in the world read The Wall Street Journal. Winner of 38 Pulitzer Prizes for outstanding journalism, the Journal includes coverage of U.S. and world news, politics, arts, culture, lifestyle, sports, health and more. It’s a critical resource of curated content in print, online and mobile apps, complete with breaking news streams, interactive features, video, online columns and blogs.
Teads operates a leading, cloud-based, end-to-end technology platform that enables programmatic digital advertising across a global ecosystem of quality digital media. As an end-to-end solution, Teads’ modular platform allows partners to leverage buy-side, sell-side, creative, data and AI optimization technologies.
For advertisers and their agencies, Teads offers a single access point to buy the inventory of many of the world’s best publishers. Through exclusive global media partnerships, Teads enables advertisers and agencies to reach 1.9 billion unique monthly users in brand safe, responsible advertising environments, while improving the effectiveness and efficiency of digital ad transactions.
Teads partners with the leading marketers, agencies and publishers through a team of over 1,200 people in 31 countries.
Milieu Insight is a consumer research and data analytics company connecting businesses with their target audience for market research. Its platform, Canvas, offers tools for analyzing and visualizing consumer opinion data across a multitude of lifestyle topics and sectors, powering businesses to make better, more impactful decisions and strategies.
Tagger is the #1 influencer marketing and social intelligence platform that allows marketers to plan campaigns, maximize workflow efficiency, connect with creators, and accurately measure ROI. From data-informed market research to discovering and hiring high-value creators, to analyzing campaigns for future success, Tagger’s all-in-one SaaS solution allows marketers to execute and up-level every step of the marketing process.
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